Action 1.1

Area: 
Cleveland Way
Action: 
Maximise use of social media in promoting the Trail (especially for sharing photos and user experiences)
Action ID: 
1.1
Theme: 
Experience
Objective: 
Promote the Trail and the range of different experiences it offers.
Progress: 
All opportunities are being taken to promote the trail through Social Media. The Cleveland Way Facebook page in particular gets regular updates on volunteer activity
Lead partner: 
National Trail Team
Partners: 
North York Moors National Park Authority (NYMNPA)
Redcar &Cleveland Borough Council (R&CBC)
Scarborough Borough Council (SBC)
Ryedale District Council(RDC)
Hambleton District Council (HDC)
English Heritage
Walk Unlimited
Natural England
National Trust
Ramblers
Trail Service Providers
Status: 
In progess
Timescale: 
continuous
Background information: 
Both a Facebook and Twitter Account are held for the Cleveland Way. As of October 2014 the Cleveland Way Facebook page has 864 "Likes" and the Twitter account has 895 followers