Area:
Cleveland Way
Action:
Encourage businesses to use the Top Ten Trails Toolkit and website in promoting the Trail and their own products/services
Action ID:
11.6
Theme:
Economy
Objective:
Develop and maintain an engagement programme with local tourism businesses.
Progress:
The Toolkit is being made available to every business that signs up their details to the Cleveland Way website.
Lead partner:
NTO
Partners:
Trail Businesses
Status:
In progess
Timescale:
continuous
Background information:
The Top Ten Trails toolkit was developed in 2013 and is very useful to give to businesses looking to connect with the trail. It details a number of ways in which businesses can integrate with the National Trail. It also links with the Top Ten Experiences website and printed booklets, which are also made available to businesses to help them to promote activities on the Cleveland Way to their customers.
