Area:
Cleveland Way
Action:
Involve businesses in recording information on Trail users for the purpose of improving visitor profiles
Action ID:
11.2
Theme:
Economy
Objective:
Develop and maintain an engagement programme with local tourism businesses.
Lead partner:
NTO
Partners:
Trail Businesses
Status:
Not started
Timescale:
from 2015
Background information:
We need to improve our understanding of both user numbers and their impact on businesses along the route. One way of doing this will be to ask businesses to record information about numbers of Cleveland Way users and encourage them to complete feedback forms that will also be supplied with the Cleveland Way passport
